The website was developed to support the launch of Dr. Rogério Tupinambá’s course, focusing on usability, clear information, and converting new students. The design was created to reflect the specialist’s credibility and make it easy for users to access key details about the course and enrollment options.
The launch of Dr. Rogério Tupinambá’s course was planned as an integrated and multi-channel initiative, bringing together marketing strategy, content creation, and visual identity design. The project aimed to strengthen the specialist’s digital presence and generate meaningful impact within the target audience. Each element — from the website to social media — was designed to ensure consistency, professionalism, and alignment with the overall communication goals. The result was a cohesive launch that connected all digital touchpoints effectively.
A variety of visual materials were produced for social media platforms, including posts, reels, and promotional stories, to build awareness and drive engagement for the course. The content was tailored to convey the course’s key messages in an accessible, attractive, and dynamic way. Visual language, tone, and style were carefully aligned with the project’s identity, creating a recognizable presence across platforms. The social media strategy supported both brand positioning and audience interaction, helping to generate interest and conversions.
